Bucktown USA Celebrates the 6th-Year Anniversary of Sean Price With a New Collection

August 2021 marks the 6th-year anniversary of Sean Price‘s untimely passing and was ear-marked as a launching pad to unveil new designs from his Preserving the Legacy collection. Alongside his widow, Bernadette Price, Da Barbarian’s Bucktown USA team partnered with urbancoolab’s AI platform to create all-new designs that honor his legacy. In numerology, the number 6 is reflective of family, home, harmony, and idealism; all of which Sean cared deeply for. As such, the number is featured heavily throughout the collection and can be seen underscoring a series of sportswear essentials, like jackets, shorts, tees, and polo tops.

Nothing was more important to Sean than his own flesh-and-blood. In tribute of that, all net proceeds earned from the collection will go towards setting up a college fund for his daughter, Shaun.

Drop 2 from Sean Price’s Preserving the Legacy collection is available now at urbancoolx.